{"id":143381,"date":"2026-05-26T07:15:21","date_gmt":"2026-05-26T07:15:21","guid":{"rendered":"https:\/\/afromagazine.eu\/africas-coffee-culture-comes-home\/"},"modified":"2026-05-26T07:15:21","modified_gmt":"2026-05-26T07:15:21","slug":"africas-coffee-culture-comes-home","status":"publish","type":"post","link":"https:\/\/afromagazine.eu\/en\/africas-coffee-culture-comes-home\/","title":{"rendered":"Africa\u2019s coffee culture comes home"},"content":{"rendered":"<p><strong>GENEVA, Switzerland &#8212;\u00a0South Africa, Uganda and Kenya topped the podium at this year\u2019s Africa Barista Championship. But the real winner at this year\u2019s Africa Barista Championship was African coffee culture itself.<\/strong><\/p>\n<hr \/>\n<p><strong>From baristas to African fine robusta, a new generation is reshaping the continent\u2019s coffee narrative<\/strong><\/p>\n<hr \/>\n<p>From 24 to 28 February 2025, the scent of homegrown coffee filled the air in Dar es Salaam, as 23 baristas from 14 countries competed for continental recognition before packed crowds. Held alongside the 21st African Fine Coffees Conference and Exhibition (AFCA), the event marked a turning point: a bold celebration of local talent, regional markets, and Africa\u2019s fast-growing appreciation for its own specialty coffee \u2013 especially robusta.<\/p>\n<blockquote><p>\u2018This isn\u2019t just about coffee-making. \u2018It\u2019s about youth creating new career paths, fostering caf\u00e9 culture, and driving demand for high-quality, locally produced coffee. You could feel the energy and pride,\u2019 said R\u00e9gine L\u00e9onie Guion-Firmin, an Authorized Specialty Coffee Association trainer (AST) based in Nairobi, Kenya.<\/p>\n<\/blockquote>\n<p>Behind the spotlight on brewing mastery, a deeper transformation was underway. With growing consumer interest across the continent, local roasters, baristas and entrepreneurs are championing African coffee for African consumers \u2013 redefining value not through export alone, but through domestic engagement.<\/p>\n<p>In Cameroon, Thierry Djanga of TerrifiCoffee is part of that movement. His coffee placed second in a tasting competition at the event, but his priorities lie closer to home.<\/p>\n<p>\u2018I\u2019m happy to pay a premium for quality robusta from African producers,\u2019 he said. \u2018Not just to export it, but to serve it locally. Consumers here are ready to pay for excellence. It\u2019s a virtuous circle that benefits everyone.\u2019<\/p>\n<p>The event also spotlighted technical capacity-building. A Barista Bootcamp, co-led by the International Trade Centre (ITC) and the Robusta Coffee Agency of Africa and Madagascar (ACRAM), trained more than 20 baristas in sensory analysis and brewing techniques aligned with World Barista Championship standards. The initiative, part of the ACP Business-Friendly programme, is helping professionalize the coffee sector and deepen local market appreciation for specialty-grade robusta.<\/p>\n<p>Mozambique\u2019s participation was an eye-opener for many attendees unfamiliar with the country\u2019s emerging coffee sector. Meanwhile, Egypt\u2019s growing caf\u00e9 scene brought new energy to discussions on regional trade and branding opportunities.<\/p>\n<p>As coffee professionals, producers and policymakers shared ideas throughout the week, one message rang clear: Africa\u2019s coffee story is no longer confined to its export potential. The continent\u2019s producers, baristas, and consumers are reclaiming the narrative, one cup at a time.<\/p>","protected":false},"excerpt":{"rendered":"<p>GENEVA, Switzerland &#8212; South Africa, Uganda and Kenya topped the podium at this year\u2019s Africa Barista Championship. But the real winner at this year\u2019s Africa Barista Championship was African coffee culture itself.<\/p>","protected":false},"author":1,"featured_media":143382,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2653],"tags":[],"ppma_author":[2583],"class_list":{"0":"post-143381","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-article"},"authors":[{"term_id":2583,"user_id":1,"is_guest":0,"slug":"mermar","display_name":"mermar","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b97554d899a7ce8df2bc286c2f73beda56ebbc97d5d9ced74f7a04498e0fb0d3?s=96&d=mm&r=g","0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"_links":{"self":[{"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/posts\/143381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/comments?post=143381"}],"version-history":[{"count":1,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/posts\/143381\/revisions"}],"predecessor-version":[{"id":143762,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/posts\/143381\/revisions\/143762"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/media\/143382"}],"wp:attachment":[{"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/media?parent=143381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/categories?post=143381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/tags?post=143381"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/afromagazine.eu\/en\/wp-json\/wp\/v2\/ppma_author?post=143381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}